News – Seite 3 von 7

29/02/2016 Oscars 2016: The Social Winners

Posted at 22:07h in Infographics, Insight & Research, Research, Unkategorisiert

The biggest night in the film calendar has now been and gone, and as the stars are hanging up their dresses and suits for another year, Way to Blue have taken a look at the moments that everyone was talking about. We’ve identified the biggest winners...

12/02/2016 Superbowl musings, from an Englishman in L.A

Posted at 11:00h in News & Opinion, Our Thoughts, Unkategorisiert

I recently touched down in L.A, just in time for #SuperBowl50. So today, with a beer in one hand (don’t worry Helen Mirren and Budwesier, I’m not driving) and Twitter in the other, I’ve been celebrating America’s biggest event in advertising. I’ve spent the past...

12/02/2016 Film Spots At The SuperBowl Set The Same Old Standard

Posted at 10:59h in News & Opinion, Our Thoughts, Unkategorisiert

Reposted from LinkedIn, our CEO Adam Rubins gives his thoughts on the Superbowl, and the challenges facing the film industry.It's that time of year again - SuperBowl time. Last year I wrote about How The Super Bowl Dominates The Advertising Agenda. This year, I'd like to...

12/01/2016 Way To Blue benennt Björn Köster als Managing Director Deutschland

Posted at 16:21h in News & Opinion

Way To Blue, die internationale Digital Marketing Agentur, hat Björn Köster als neuen Managing Director Deutschland an Bord geholt. Er wird vom Standort München aus agieren und an Alicia Deza, European Managing Director, berichten.Björn hat umfangreiche Erfahrung in der digitalen Welt, zuletzt als Vice President...

08/01/2016 5 Operational Marketing Trends for 2016

Posted at 10:09h in News & Opinion, Our Thoughts, Unkategorisiert

I maintain that this is the most exciting time for marketing and communications since the emergence of television as an advertising platform in the 1950’s. Since that time marketing has been ever evolving but what’s required now is more revolution than evolution. Anyone who opposes...

15/12/2015 WAY TO BLUE BECOMES A CERTIFIED GOOGLE PARTNER

Posted at 09:01h in News & Opinion, Unkategorisiert

With the recent launch of its Media Department, Way To Blue is proud to be an official Google Partner. This means we are able to offer clients access to certified employees delivering Google accredited customer service. Some of the benefits of working with a Google Certified...

25/11/2015 WAY TO BLUE OPENS MEDIA DEPARTMENT

Posted at 15:31h in News & Opinion, Unkategorisiert

Way To Blue have announced the opening of it’s Media Department. Giles Hadman will head up the Media team with Michael Perkins and Isabelle Zonderland supporting as Media Managers.The opening of the department further cements Way To Blue’s integrated approach across Paid, Earned and Owned,...

29/02/2016 Oscars 2016: The Social Winners

16/02/2016 STEPHEN FRY, REBEL WILSON, JOHN BOYEGA AND LEONARDO DICAPRIO DOMINATE THE POST BAFTA SOCIAL DISCUSSION

12/02/2016 Superbowl musings, from an Englishman in L.A

12/02/2016 Film Spots At The SuperBowl Set The Same Old Standard

12/01/2016 Way To Blue benennt Björn Köster als Managing Director Deutschland

08/01/2016 5 Operational Marketing Trends for 2016

16/12/2015 How to put the consumer first? Consolidate your Digital Supply chain.

15/12/2015 WAY TO BLUE BECOMES A CERTIFIED GOOGLE PARTNER

02/12/2015 Way To Blue übernimmt The Project Factory: Warum?

25/11/2015 WAY TO BLUE OPENS MEDIA DEPARTMENT

Way to Blue