As a Digital Marketing Apprentice at Way To Blue, it seems there is no better time to explain my role than during National Apprenticeship week. The support I have received and the experience I have gained throughout my time at Way To Blue will help...

Reddit is one of the largest online communities, with over 234 million unique users and 8 billion monthly pageviews. As a platform, Reddit would rank 7th behind Twitter (313M monthly active users) and Snapchat (303M monthly active users) in size.But what is Reddit?Reddit is the...

Lerne die Menschen hinter der Kulisse kennen! Dieses Mal werfen wir einen Blick in unser Münchener Büro und sprechen mit Björn Köster, Managing Director Deutschland.Erzähl uns ein bisschen über deine berufliche Laufbahn, die dich zu Way To Blue geführt hat:Seit mehr als 10 Jahren...

From tweeting accountants to Bonnie and Clyde causing mayhem, there has been a lot of fallout from this years controversial Academy Awards ceremony.But there was a great deal more happening at this year's Oscars. Mahershala Ali is the first Muslim actor to win an Academy award and...

Hollywood Boulevard is closed, the red carpet is being rolled out and the Oscars are almost here. In anticipation for the biggest night in Hollywood we've taken a look at the pre-Oscars conversation to see if the internet is in tune with the academy. While we also looked at...

We don’t often talk about Pinterest, but that doesn’t mean marketers shouldn’t be thinking about it. Pinterest is a photo sharing service that categorizes ideas; think Tumblr meets moodboards. The platform is used by “Pinners” to find visual inspiration on a variety of topics, such...

Since Facebook’s introduction of the platforms live video streaming service, Facebook LIVE, last April we have seen an explosion of broadcasters, both professional and amateur alike, sharing content LIVE. Through Facebook LIVE users can share stories that feels more connected and personal experience then re-recorded content...

While the likes of M&S and Waitrose are often associated closely to Valentine’s Day and a meal for two, it’s actually budget stores that are most talked about this year.Valentine’s Day related discussion is down for Waitrose compared to the same period last year (-47%)...

By 2020, augmented & virtual reality technology is expected to be a $126 billion dollar industry - 80% of that is expected to come from augmented reality products. While many of us may not be familiar with the term augmented reality, it is used in...