Snapchat is on everyone's lips. Since its founding in 2011, the reputation of the instant messaging service has changed dramatically. Initially ridiculed as a "platform on which teenagers are sharing embarrassing photos", the little white ghost is now regarded by some as "the holy grail...

Like a few other people around the world, I went to see The Jungle Book this weekend, helping to deliver a roaring $240M at the worldwide box office. But seeing this movie at the historical El Capitan Theatre in Hollywood was a genuinely unique event and...

Twigg set up LightBrigade in 2011 after he left what was then Fishburn Hedges' consumer arm, 77 PR, where he was managing director for five years. Twigg was previously managing director of Nexus Communications. Way to Blue has offices in London, Paris, Sydney, Los Angeles, Amsterdam, Munich, Rome...

Nach der Testphase im vergangenen Jahr hat Facebook jetzt mit dem Rollout für das neue Werbeformat “Canvas” begonnen und bietet damit für Werbetreibende ein hochinteressantes Rich Media Erlebnis. Canvas, zu deutsch: Leinwand, will Werbern ein neues Format für starke Stories bieten. Die neue Facebook Ad erstreckt...

Beginning in September 2015, Facebook began rolling out a new mobile ad format for testing with select white-listed partners. It has quickly gained the attention of advertisers. “Canvas”, as it’s aptly named, offers advertisers unprecedented creative control of an in-app rich media experience. Essentially Canvas are...