Tech Time – Pinterest

We don’t often talk about Pinterest, but that doesn’t mean marketers shouldn’t be thinking about it. Pinterest is a photo sharing service that categorizes ideas; think Tumblr meets moodboards. The platform is used by “Pinners” to find visual inspiration on a variety of topics, such...

Since Facebook’s introduction of the platforms live video streaming service, Facebook LIVE, last April we have seen an explosion of broadcasters, both professional and amateur alike, sharing content LIVE. Through Facebook LIVE users can share stories that feels more connected and personal experience then re-recorded content...

While the likes of M&S and Waitrose are often associated closely to Valentine’s Day and a meal for two, it’s actually budget stores that are most talked about this year. Valentine’s Day related discussion is down for Waitrose compared to the same period last year (-47%)...

By 2020, augmented & virtual reality technology is expected to be a $126 billion dollar industry - 80% of that is expected to come from augmented reality products. While many of us may not be familiar with the term augmented reality, it is used in...

Please find our Film & Television Infographic below the brand content Advertising, as always, made a big impression post-Super Bowl, perhaps even bigger than one of the greatest comebacks ever in-game. Our analysis takes a look at the brands that made the biggest impression, either through...

If my Twitter feed was anything to go by, the last few election results were all but set in stone. As it happens, the results were spectacularly different to what my social feeds had led me to believe, and I was genuinely quite taken aback. I’m...

If you haven’t heard of WeChat, you’re not alone - only 8% of users live outside of China. But WeChat is one of the world’s largest platforms with over a billion accounts and 818 million active users (whereas Facebook has 1.2 billion active users). Although...

  To a casual passerby Spectacles may appear to be just a regular old pair of sunglasses. But oh are they so much more! Released in November, Spectacles are Snap’s latest product - a pair of camera-equipped sunglasses designed to work with Snapchat. Spectacles record videos up...