24/10/2016 Screen International Awards 2016: PR Team of the Year – Agency

Posted at 14:29h Opinion by Way To Blue

Way To Blue is so delighted to announce that we have won PR Agency of the Year at 2016’s Screen International Awards! Our Publicity team picked up this prestigious award for intelligent, creative and impactful PR campaigns executed over the past year, including integrated campaigns for Ant-Man and Race and online campaigns for Spectre, Hotel Transylvania 2, Steve Jobs, Straight Outta Compton, The Lady in the Van, Angry Birds, Ride Along 2 and Creed,  to name a few!

We pride ourselves on looking to the future and putting together strategies that will publicise films in the most positive, influential and creative way possible. Our aim is always to drive awareness and engagement, encourage ticket sales via innovative content and a highly strategic approach – achieving amazing results! We’re honoured to have been acknowledged in this way by Screen International, and very excited for the forthcoming year.